Macron Cheers as French Baguettes Granted UNESCO Status

French President Emmanuel Macron was presented with a baguette while speaking at the French Embassy in Washington, DC on Wednesday.

Stéphane Grattier, a baker at “Christophe Bakery,” handed it to him.

The baguette was already drawing worldwide recognition this week.

It is being added to the United Nations’ list of intangible cultural heritage as a cherished tradition to be preserved by humanity.

UNESCO experts gathering in Morocco this week decided that the simple French flute – made only of flour, water, salt, and yeast – deserved UN recognition, after France’s culture ministry warned of a “continuous decline” in the number of traditional bakeries, with some 400 closing every year over the past half-century.

With the bread’s new status, the French government said it planned to create an artisanal baguette day, called the “Open Bakehouse Day,” to connect the French better with their heritage.

Subscribe to our YouTube channel: https://bit.ly/2TwO8Gm
Subscribe to our newest channel Quicktake Explained: https://bit.ly/3iERrup

Bloomberg Quicktake brings you live global news and original shows spanning business, technology, politics and culture. Make sense of the stories changing your business and your world.

To watch complete coverage on Bloomberg Quicktake 24/7, visit http://www.bloomberg.com/qt/live, or watch on Apple TV, Roku, Samsung Smart TV, Fire TV and Android TV on the Bloomberg app.

Have a story to tell? Fill out this survey for a chance to have it featured on Bloomberg Quicktake: https://cor.us/surveys/27AF30

Connect with us on…
YouTube: https://www.youtube.com/user/Bloomberg
Breaking News on YouTube: https://www.youtube.com/c/BloombergQuickTakeNews
Twitter: https://twitter.com/quicktake
Facebook: https://www.facebook.com/quicktake
Instagram: https://www.instagram.com/quicktake

Source: Bloomberg Quicktake: Now